The goal of this project was to create a lyric video that reflects the energetic and bright sounds of the song. The animations are meant to enhance the live- action video, not replace it. Drawing from the upbeat choreography of the artist and background dancers, the typography was animated to mirror the physical movements of the performers. Text, shapes, and motion were used to frame the lead performer, adding playfulness as the video progresses. The bright, saturated colors were taken from elements already in the video, bringing a cohesiveness to the final product.